Deep, graphite tones make dark eyes pop, says Irwin, who predicts that gray will come into its own in 2024. In fact, it’s all about gray contouring: dyeing specific sections of hair so that they stand out among the rest for a real statement. “Previously, people were simply just accepting gray but this is gray as a trend,” says Irwin. Take a cue from Glory Rose on Instagram, who proves that gray contouring works beautifully on curls.